About Koalr
Koalr is a generative engine optimisation (GEO) platform. It monitors how your brand appears across the major AI answer engines, analyses why each answer names who it names, and does the optimisation work to change it. Koalr is built and operated by Koalr Limited, a company registered in England and Wales.
What Koalr does
Search is moving from a list of links to a single generated answer. Koalr measures whether that answer names you. Every scan sends 25 real prompts to seven engines — ChatGPT, Claude, Gemini, Perplexity, Microsoft Copilot, Google AI Overviews and Google AI Mode — and reports the percentage that mention your brand as an AI Visibility Score from 0 to 100.
Alongside the score, Koalr shows your share of voice against named competitors, how each engine describes you, and the sources those engines cite when they answer. It then does the work most tools leave to you: a GEO Audit and AXO score of how your own site reads to an AI crawler, Actions ranked by measured impact, a Content Studio that drafts and schedules the content, an MCP server and read-only Google Analytics and Search Console connections, and, for agencies, a login for each client site with the agency's branding on the document a client signs off. Every capability is on every plan; the tiers differ in volume, not access.
How Koalr is priced
Koalr Limited is not VC-backed. The platform is priced to earn from customers rather than to justify a funding round, which is why the full GEO platform starts at £79 a month, well below the enterprise platforms in this category, and why every capability ships on every plan rather than being held back for a higher tier. The lower price is a decision about the company, not a smaller product.
Company details
These are the details on the public register. If you are verifying who you are dealing with, or citing Koalr as a source, use them.
- Legal name: Koalr Limited
- Registered in: England and Wales
- Company number: 17333455
- Incorporated: 10 July 2026
- UK trade mark: UK00004415572 (“koalr”, classes 9 and 35)
- Website: www.koalr.ai
- Contact: hello@koalr.ai
c/o HJS, Tagus House, 9 Ocean Way
Southampton, Hampshire, SO14 3TJ
England
Who runs Koalr
Koalr was founded in 2026 by Joe Creighton and Jake Churcher.
Not to be confused with
There is an unrelated US company, Koalr, LLC, which operates koalr.com and makes deployment risk scoring software for GitHub pull requests. The two businesses share a name and nothing else — different companies, different countries, different products, no common ownership, and no affiliation or partnership between them.
If you are looking for a generative engine optimisation (GEO) platform, AI visibility, answer engine optimisation, or brand monitoring across ChatGPT and Gemini, you are in the right place: that is Koalr Limited at koalr.ai. If you are looking for pull request risk scoring and DORA metrics for engineering teams, that is the other company.
Find Koalr elsewhere
These are the only profiles Koalr Limited operates. Anything else using the Koalr name is not us.
