Agencies

Turn “why doesn't ChatGPT recommend us?” into your most profitable retainer.

Your clients are already asking it. Koalr turns the answer into a service you bill for: evidence from seven AI engines, a prioritised action plan under your brand, and the content work to deliver it — from a flat £79 ($99, €89) per client site a month, with prompts pooled across your whole book. You set the retainer. The margin is yours.

No card required. Apply for the flat agency card whenever you're ready.

Illustrative preview with sample data. Client names are examples.

The AI answer engines Koalr monitors for your brand

The live client brief

Clients are under pressure to act on AI search. Lead the response.

Give leadership a plan they can approve and marketing teams work they can ship.

Connor Scanlan's avatar

“Every time I show Koalr to a client, their eyes light up. It takes them behind the curtain. People are passionate about their business, and the moment they see a competitor ranking above them in AI search, the motivation to do something about it is obvious.”

Connor Scanlan

Founder, Fullybooked

  • “What is AI telling our buyers?”

    Show the client who gets named instead of them, which sources shape the answer, and the first actions that can close the gap.

  • “What should we change first?”

    Use Actions to rank citation, content and technical work. Turn the evidence into a scope your team can deliver this month.

  • “How do we stay ahead as AI search changes?”

    Run the same prompts across seven engines, track what moved, and update the plan from live evidence instead of headlines.

The offer

Two rates. One number per client site.

Portfolio is the one we put agencies on: it reads the whole book as one book. Core is the same product a client at a time, for a roster that does not need the cross-client view yet. No per-client plans, no ladder to climb — ten clients is ten sites, a hundred clients is a hundred sites, and the prompt pool grows with every site you add.

Koalr recommends

The rate for a whole book

Portfolio

£99per client site / month

$129 USD · €115 EUR. Published list prices, not conversions.

Everything on Core, plus the two things that read your whole book at once:

  • Portfolio Intelligence: your whole book read as one book, with a client leaderboard, a client-by-prompt grid and cohort benchmarks
  • The shared taxonomy: one set of prompts every client is measured against, locked on every site and edited once

Chosen once for the whole book, never per client. The same 50 prompts a site go into the pool on both rates. Move between the rates any time from Billing.

The rate for one client at a time

Core

£79per client site / month

$99 USD · €89 EUR. Published list prices, not conversions.

The full product on every client site, read one client at a time.

  • Any mix of unrelated client brands on one book, one dashboard
  • Every site adds 50 prompts to a shared pool you allocate per client
  • All 7 engines, white-label reports and a client login on every site
  • 10 content briefs per site a month, pooled, and 25 tracked competitors per site
  • Free pitch workspaces for the clients you haven't won yet

The going rate for an agency client

Profound Agency Mode (per client workspace)
$399
Gauge Agency Mode (per client instance)
$300
AthenaHQ (per client licence)
$295
Koalr Core (prompts pooled across the book)
$99
Koalr Portfolio (pooled, plus the whole book read as one)
$129

Published agency prices, August 2026, shown in USD so the column compares like for like — Core is £79 ($99, €89) per client site. None of the others pool prompts across clients, so every client is priced like the biggest one.

One client, many sites?

A client that is itself a multi-site brand — a franchise, a group, six locations — stays on the same rate. You set them up as one client with their sites underneath and bring the locations in through multi-site onboarding. Every site is the same per-site number and adds 50 prompts to the pool. Nothing else to buy.

One pool, allocated your way

Allocate the pool

Every site adds 50 prompts to the book. Give the client under pressure 120 and the quiet retainer 15, then reallocate when priorities change.

Illustrative example · 3 client sites
150pooled prompts

Three ways to run it

Either rate, your choice of service model — and a different one for each client if that fits your agency.

Full delivery

Run the service

£99 or £79 per client site, and you price the service

The platform is a flat cost line inside a retainer you price yourself: £99 ($129, €115) per client site on Portfolio, or £79 ($99, €89) on Core, with the prompt pool flexing to whichever client is under pressure this month.

Your invoice

Resell the platform

£99 or £79 per client site, your price on top

You pay Koalr £99 ($129, €115) a site on Portfolio, or £79 ($99, €89) on Core, and keep everything you charge above it. There is no plan matrix to resell — one rate for the book, whatever the mix of clients.

Hands-off

Refer the client

15% recurring, for the first 12 months

The client pays Koalr and appears on your partner dashboard. Commission is recurring rather than a one-off finder's fee, and it applies to any account you refer — including clients you never run on the flat card.

Service economics

Price the work. Keep the margin.

Set your client count and monthly service fee. Choose Core or Portfolio. The calculator prices your whole book and shows the gross margin left for strategy and delivery — plus the prompt pool those sites earn.

Your numbers
Your rate for the whole book

One site per client, any mix of unrelated brands. The card starts at 3 client sites.

Set the fee for the strategy, content and implementation your team delivers.

Service margin

Gross margin after Koalr, per month

£16,812

93% of what you bill · £201,744 a year

You bill your clients
£18,000
Koalr Portfolio, 12 sites × £99
£1,188
Pooled prompts across the book
600
Pooled content briefs a month
120

Portfolio is published in all three currencies — £99, €115, $129 per client site — so this is a real invoice, not a conversion. Monthly, excluding VAT, no annual lock-in.

3 clients · minimum

£297/mo

150 pooled prompts

10 clients

£990/mo

500 pooled prompts

25 clients

£2,475/mo

1,250 pooled prompts

50 clients

£4,950/mo

2,500 pooled prompts

Every step in between is the same number: client sites × £99. No tiers, and nothing to outgrow.

Jack Purdie's avatar

“Using Koalr’s data, and Claude MCP’s strategy and action, it’s having some real tangible impact! Great to see it working.”

Jack Purdie

Founder, ADVRT

What your team can deliver

From diagnosis to the next action.

Every flat-card site is the full product. Find the gaps, rank the work, create the content and report what changed — the same process across every client from one agency dashboard.

Prioritised client actions

Actions ranks what to fix first across crawler access, your own pages, new content and the sources that cite you, so each review ends with a clear scope.

Content your team can ship

Content Studio ranks the gaps worth writing for, drafts against them in the client's own voice, and shows which of their existing pages are worth reworking instead of starting from scratch. Your team reviews the work, adapts it and puts it into production.

Evidence behind the plan

Use live prompts, competitor mentions, source citations and share of voice to show why each recommendation matters.

White-label delivery

Export the plan and progress report under your agency brand. The client sees your thinking, your recommendations and your next scope.

One pool, allocated your way

Every site adds 50 prompts to the book. Give the client under pressure 120 and the quiet retainer 15, then reallocate when priorities change.

Seven-engine coverage

Work from ChatGPT, Claude, Gemini, Perplexity, Microsoft Copilot, Google AI Overviews and Google AI Mode on every site.

Launch the service

Three clients to start. One motion to grow.

  1. 01

    Apply

    Tell us about your agency and the book you'd bring. We read every application ourselves and reply within two working days.

  2. 02

    Start at 3 client sites

    Load your first 3 clients — £237 a month on Core or £297 on Portfolio, 150 pooled prompts — and put your logo on the reports from day one.

  3. 03

    Allocate the pool

    Spread the prompts to match the work. A heavy client can draw deep on the pool while a light one idles — reallocate whenever the mix changes.

  4. 04

    Add the next win

    Every new client is one motion: add a site at your chosen rate, the pool grows by 50, and there is nothing else to price.

Connor Scanlan's avatar

“As an agency proposition Koalr is really compelling. Selling a client a service that gets them ahead of their competitors is a very easy conversation to have.”

Connor Scanlan

Founder, Fullybooked

Become a partner

Start with the client under pressure to act.

Run their first scan and turn it into a prioritised plan under your brand. Use that plan to scope the content, technical and citation work your team can deliver next.

  • Start at 3 client sites — £237 a month on Core or £297 on Portfolio
  • No setup fee, no annual lock-in, cancel monthly
  • Reply within two working days, from a founder

Would rather look around first?

Start a free trial

Tell us about your agency and which model suits you. We read every application ourselves and reply within two working days.

No commitment, and no card. We reply within two working days.

FAQ

Questions agencies actually ask.

Still wondering? Run your free scan.

Core is £79 ($99, €89) a month per client site; Portfolio is £99 ($129, €115). Portfolio adds Portfolio Intelligence and the shared taxonomy, chosen once for the whole book. Those are three published list prices, not conversions, so pick the one your agency invoices in. Every site adds 50 prompts to your book-wide pool, white-label reporting and a client login. Core starts at three client sites (£237 ($297, €267) a month), and Portfolio at £297 ($387, €345), runs monthly with no annual lock-in, and the invoice is one line: live client sites × your chosen rate. There are two rates, Core and Portfolio, and no partner ladder. Add-ons sit on top whenever a book wants more: prompt packs that top up the shared pool, and Claude Daily on a client site that needs Claude refreshed every day rather than weekly.

Free AI visibility scan

Find out what AI says about you.

Scan your site free and get your AI Visibility Score, plus your first ranked fix list, in minutes. No card, no demo call.

One scan, 25 real prompts, 7 AI engines, under five minutes, zero setup.